Treatment For Phresh FM

Format
We are going to pre - record the morning show with Jon and Brett but record the afternoon show with Kris and Craig live and also broadcast it on Stratcast live so there is an online option to listen to it free.

Duration
The length of both of our shows will be one hour long. We will be able to do this, as we will rehearse the shows before and time all the links. Also the scheduler on Myriad will allow us to keep track of the time.

Synopsis
Our morning show is going to be presented by Jon & Brett and there will be various of other guests. As the programme is music based the main content of the show will be the music. We have decided to play tracks that are modern and well known locally.

Style
The style of the show will be informal and chatty. As the show has two presenters, but having different guests on will make different topics very conversational with hopefully some humour.

Features
We have two features for our Phresh FM morning show. 'Where's Jon' is when Jon (our presenter) is describing a place in the world very vivdly and the audience who are listening are going to either log on facebook and tell us the answer or shout it as loud as they can where ever they are.
We also have a feature called the 'Quickfire Round' this feature is performed live in the studio as this will create a better competitive mood. The aim of the game is basically a word association game where the presenter says a word and the guest's have to link the word with another. We chose this feature as it allows the audience to get involved and try and think of a word faster than our actual guests.

Intended Audience
Our Phresh Morning show is targeting an audience of 16- 25 year olds. The presenting style and the features will therefore appeal to this age group. The show will be broadcasted around college and advertised on facebook and therefore will reach our target audience.

Rationale
We decided to do a show in the style of radio one where we can create an enjoyable show full of recent music and topics that will interest this audience. If the presenters are enjoying themselves then the audience will realise this and hopefully enjoy the show too.

Feasibility
This show idea is possible as there is an existing audience and they are easy to reach as the show is going to be broadcasted around the college and the students fit into the age group that we are targeting The show should be easy to make as we

Budget
We will not need a budget for this show, as all the equipment is available from college.